Virtual college visits during the pandemic

As families and colleges rely more heavily on virtual visits, some schools are working hard to make the experiences more personal. They have increased their availability and increased both staff and students to be able to answer questions and give prospective students a better sense of the school. Colleges are starting to understand that in the pandemic, they must do more to stand out, since traditional visits are challenging. Worcester Polytechnic Institute is doing a particularly good job at revamping their virtual tour and accessibility. This article is makes some good points about how colleges are responding to the pandemic this winter and what some implications are for issues like college visits and standardized testing.

https://www.highereddive.com/news/colleges-get-a-crash-course-in-digital-recruiting-during-the-pandemic/594236/